Online Marketing Research Paper

Online Marketing Research PaperThis research examined the web presence and sales data for 99 independent Australian artists distributed by Musicadium to identify whether any of the documented online activity corresponded with proportionally higher royalty returns to artists.

Author

Dr David Carter
Sessional Lecturer in Music Technology
Queensland Conservatorium
Griffith University
Social_Emaildavid.carter@griffith.edu.au
Social_Twittertwitter.com/davecarter

Contributors

contributors